UTM & Referral
Preserve source, medium, campaign and landing-page context where provided.
Visitor & Acquisition Attribution
Privacy-conscious analytics connects acquisition to useful business outcomes without silently identifying anonymous visitors.
Google / AI Search / Facebook / Instagram / Referral / Direct → Landing → Ask/Search → Mission → RFQ / Source For Me → Business Conversion
Journey Events
Search, product/supplier interest, mission progress, RFQ and conversion events.
Anonymous ≠ Identified
Session analytics stays anonymous until voluntary lawful identification.